Financial Reporting¶

# To Our Shareholders

2024 was a transformative year for [Company]. We achieved
record revenue while investing in the capabilities that
will drive our future growth.

## Highlights

Our results reflect the strength of our strategy and
the dedication of our team:

- **Revenue** grew 15% to $1.2 billion
- **Operating income** increased 22% to $240 million
- **Free cash flow** reached $180 million
- We returned $75 million to shareholders

## Strategic Progress

We made significant progress on our key strategic priorities:

**Expanding our core business**

We added 500 new enterprise customers, bringing our total
to over 3,000. Customer retention remained strong at 95%.

**Investing in innovation**

We launched [Product], which exceeded expectations with
$50 million in first-year revenue. Our R&D investment
increased to 15% of revenue.

**Building for the future**

We expanded our team to 2,500 employees and opened offices
in three new markets. We also strengthened our leadership
team with key executive hires.

## Looking Ahead

We enter 2025 with momentum and confidence. Our pipeline
is strong, our team is talented, and our strategy is clear.
While we expect continued macroeconomic uncertainty, we
believe we are well-positioned to navigate challenges
and capture opportunities.

Thank you for your continued trust and support.

**[CEO Name]**
Chief Executive Officer

# Our Business

## Who We Are

[Company] is a leading provider of [products/services]
that help [customers] [accomplish goal].

## Our Market

The [market] is large and growing:
- Total addressable market: $50 billion
- Expected growth rate: 12% annually
- Key drivers: [Driver 1], [Driver 2], [Driver 3]

## Our Strategy

We compete through:

**Product Excellence**
Best-in-class solutions that solve real customer problems.

**Customer Focus**
Deep relationships and exceptional service.

**Operational Efficiency**
Scalable infrastructure that drives profitable growth.

## Our Competitive Advantages

1. **Technology leadership**: Proprietary platform with [advantage]
2. **Customer relationships**: Average tenure of 8+ years
3. **Scale**: Largest [market position] with [benefit]
4. **Team**: Industry-leading talent and expertise

# Financial Highlights

## Five-Year Summary

| ($ millions) | 2020 | 2021 | 2022 | 2023 | 2024 |
|--------------|------|------|------|------|------|
| Revenue | $650 | $780 | $920 | $1,040 | $1,200 |
| Gross Profit | $390 | $475 | $570 | $650 | $760 |
| Operating Income | $95 | $125 | $160 | $195 | $240 |
| Net Income | $70 | $95 | $120 | $150 | $185 |
| Diluted EPS | $1.40 | $1.90 | $2.35 | $2.90 | $3.55 |

## Key Metrics

**Revenue Growth**
15% year-over-year, driven by new customers and expansion
within existing accounts.

**Gross Margin**
63.3%, up 90 basis points from improved product mix.

**Operating Margin**
20.0%, up 120 basis points from operating leverage.

**Free Cash Flow**
$180 million, representing 97% conversion of net income.

## Capital Allocation

| Use of Cash | 2024 |
|-------------|------|
| Operating investments | $60M |
| Capital expenditures | $45M |
| Acquisitions | $30M |
| Dividends | $50M |
| Share repurchases | $25M |

# [Company] Reports Fourth Quarter and Full Year 2024 Results

**[City], [Date]** — [Company] (NYSE: TICK) today announced
financial results for the fourth quarter and full year
ended December 31, 2024.

## Fourth Quarter 2024 Highlights

- Revenue of $320 million, up 14% year-over-year
- GAAP operating income of $65 million
- Non-GAAP operating income of $72 million
- GAAP diluted EPS of $0.95
- Non-GAAP diluted EPS of $1.05

## Full Year 2024 Highlights

- Revenue of $1,200 million, up 15% year-over-year
- GAAP operating income of $240 million
- Non-GAAP operating income of $270 million
- Free cash flow of $180 million

"2024 was an exceptional year," said [CEO Name], CEO.
"We delivered strong financial results while investing
in our platform and expanding our market presence."

## Business Highlights

### Customer Growth
- Added 125 new enterprise customers in Q4
- Total enterprise customers reached 3,000
- Net revenue retention rate of 115%

### Product Innovation
- Launched [Product] in Q4
- Released [Feature] with strong early adoption
- Expanded partner ecosystem with [Partner]

## Q1 2025 Outlook

For the first quarter of 2025, [Company] expects:
- Revenue of $325 million to $330 million
- Non-GAAP operating income of $68 million to $72 million
- Non-GAAP diluted EPS of $1.00 to $1.05

## Full Year 2025 Outlook

For the full year 2025, [Company] expects:
- Revenue of $1,380 million to $1,400 million
- Non-GAAP operating margin of approximately 23%
- Free cash flow of $200 million to $210 million

## Conference Call

[Company] will host a conference call today at 5:00 PM ET.
The call will be webcast at [website].

## Non-GAAP Financial Measures

This release includes non-GAAP financial measures.
Reconciliations to GAAP measures are included in the
tables at the end of this release.

[Include reconciliation tables]

# Investor Presentation Structure

## Opening

Slide 1: Title slide with company logo and date
Slide 2: Forward-looking statements disclaimer
Slide 3: Agenda / Key topics

## Company Overview

Slide 4: Who we are / Mission
Slide 5: At a glance (key metrics)
Slide 6: Investment highlights

## Market Opportunity

Slide 7: Market size and growth
Slide 8: Industry trends
Slide 9: Competitive landscape

## Business Model

Slide 10: How we make money
Slide 11: Customer segments
Slide 12: Go-to-market strategy

## Financial Performance

Slide 13: Historical financials
Slide 14: Revenue growth drivers
Slide 15: Margin expansion
Slide 16: Cash flow and capital allocation

## Growth Strategy

Slide 17: Strategic priorities
Slide 18: Product roadmap
Slide 19: Market expansion
Slide 20: M&A strategy

## Financial Outlook

Slide 21: Guidance summary
Slide 22: Key assumptions
Slide 23: Long-term targets

## Appendix

Slide 24: Management team
Slide 25: Non-GAAP reconciliations
Slide 26: Contact information

# Management's Discussion and Analysis

## Overview

This section provides management's perspective on the
financial condition and results of operations. Read this
in conjunction with the consolidated financial statements.

## Executive Summary

2024 was characterized by:
- Strong revenue growth driven by [factors]
- Margin expansion from [factors]
- Strategic investments in [areas]

## Results of Operations

### Revenue

Revenue increased 15% to $1.2 billion due to:
- **New customers** (+$90M): Added 500 enterprise customers
- **Existing customers** (+$60M): Expansion and price increases
- **New products** (+$10M): Launch of [Product]

### Cost of Revenue

Cost of revenue increased 12% to $440 million:
- Personnel costs increased with headcount growth
- Infrastructure costs grew with customer usage
- Partially offset by improved efficiency

### Operating Expenses

**Research & Development**
Increased 18% to $180 million (15% of revenue) to support
product innovation. Key investments included [areas].

**Sales & Marketing**
Increased 14% to $290 million (24% of revenue) for
go-to-market expansion. Added 100 quota-carrying reps.

**General & Administrative**
Increased 10% to $50 million (4% of revenue) for
infrastructure to support growth.

## Liquidity and Capital Resources

### Cash Position
Cash and investments totaled $450 million at year-end.

### Cash Flow
- Operating cash flow: $195 million
- Capital expenditures: $(15) million
- Free cash flow: $180 million

### Capital Allocation
Priorities for capital deployment:
1. Organic investment
2. Strategic M&A
3. Share repurchases
4. Dividends

# Vague
We had a good quarter with strong growth.

# Specific
Revenue grew 15% to $320 million, exceeding our guidance
of $310-315 million, driven by strong enterprise demand.

# Just Data
Operating margin increased 120 basis points to 20.0%.

# With Explanation
Operating margin increased 120 basis points to 20.0%,
driven by:
- Gross margin improvement from favorable product mix
- Leverage on G&A expenses
- Partially offset by increased sales investments

# Too Optimistic
We expect continued strong growth as demand accelerates.

# Balanced
We expect mid-teens revenue growth in 2025, reflecting
continued enterprise demand and new product contributions.
Our outlook assumes stable macroeconomic conditions.